Aggregated Event Tracking for Ads Definition: Aggregated event tracking combines multiple user behaviors into a single, comprehensive metric for advertising strategies. Compared to single-event tracking, this approach provides a more holistic evaluation of user quality and reduces advertising costs. Examples:…
Core Methods to Improve Retention: What is PWA? PWA (Progressive Web Apps) is a technology that combines the advantages of web pages and mobile applications, aiming to provide users with smooth and efficient experiences. PWA utilizes modern web technologies such…
What is Web2App? Web2App is a method for promoting mobile applications (Apps) through web advertisements. Users can download the app by clicking on an ad link while browsing a webpage. Unlike direct promotion in app stores, Web2App allows for direct…
什么是Web2App？ Web2App 是一种通过网页…
