付费短剧出海竞品周报 2026-07-20

📅 统计周期：2026-07-15 — 2026-07-20（近7天趋势）

📱 追踪产品：27款

🌍 覆盖国家：41国（30个App Store收入Top30 + 11个新增高价值市场）

📊 数据来源：iTunes RSS（iOS免费+畅销，Entertainment分类） + google-play-scraper（GP免费，Entertainment分类）

周报自动生成于 2026-07-20，每日数据详见 history/paid_drama_report_*.md

一、📊 本周核心摘要

产品	iOS免费上榜	iOS畅销上榜	GP免费上榜	本周综合分	畅销领先	免费领先	周趋势
NetShort	41/41	41/41	41/41	66.5	11国	31国	→
DramaBox	40/41	40/41	40/41	66.4	21国	4国	📈
ReelShort	41/41	41/41	41/41	64.7	4国	16国	📉
DramaWave	40/41	41/41	41/41	64.4	5国	23国	📈
VibeShort	40/41	41/41	36/41	53.4	0国	1国	📉
ShortMax	40/41	41/41	38/41	52.6	0国	0国	📈
GoodShort	39/41	41/41	39/41	52.5	0国	1国	📈
StoryReel	36/41	39/41	30/41	48.1	0国	6国	📈
iDrama	0/41	27/41	0/41	43.1	0国	0国	📈
FlickReels	24/41	36/41	0/41	39.8	0国	0国	→
StarDustTV	23/41	41/41	37/41	36.1	0国	0国	📉
MoboReels	38/41	41/41	40/41	28.4	0国	0国	📉
CandyJarTV	2/41	27/41	0/41	28.4	0国	0国	📈
KalosTV	14/41	22/41	17/41	24.6	0国	0国	📉
My Drama	0/41	19/41	0/41	24.6	0国	0国	📉
AnyReel	0/41	27/41	0/41	21.8	0国	0国	📉
Shortical	7/41	22/41	0/41	21.6	0国	0国	→
JoyReels	12/41	30/41	3/41	19.1	0国	0国	📈
DramaPops	1/41	34/41	6/41	18.9	0国	0国	📉
Vigloo	0/41	30/41	0/41	18.8	0国	0国	📉
ShortsWave	0/41	10/41	1/41	18.1	0国	0国	📈
FlareFlow	19/41	40/41	33/41	15.4	0国	0国	📈
FlexTV	11/41	35/41	0/41	14.1	0国	0国	📉
DreameShort	27/41	40/41	36/41	13.2	0国	0国	📉
MoboShort	0/41	31/41	1/41	10.6	0国	0国	📈
Soda TV	7/41	10/41	11/41	9.9	0国	0国	📉
HotDrama	4/41	36/41	0/41	8.9	0国	0国	📈
StoReel	0/41	0/41	26/41	8.4	0国	0国	📉
PopoVibe	0/41	20/41	0/41	7.7	0国	0国	📈
BestReels	0/41	30/41	4/41	7.5	0国	0国	📈
DramaBox Lite	21/41	33/41	0/41	7.3	0国	0国	📈
Playlet	7/41	38/41	0/41	7.3	0国	0国	📉
DramaShorts	0/41	0/41	0/41	5.4	0国	0国	→
ReelSeries	0/41	2/41	0/41	4.9	0国	0国	→
MiniShorts	6/41	40/41	16/41	2.6	0国	0国	→
HappyShort	3/41	38/41	0/41	0.6	0国	0国	📈

二、🏆 产品综合得分趋势（近7天对比）

产品	07-15	07-16	07-20	变化
NetShort	66.5	66.5	66.5	→ 0.0
DramaBox	65.5	65.5	66.4	📈 +0.9
ReelShort	65.9	65.9	64.7	📉 -1.2
DramaWave	63.7	63.7	64.4	📈 +0.7
VibeShort	54.8	54.9	53.4	📉 -1.4
ShortMax	51.3	51.2	52.6	📈 +1.3
GoodShort	50.5	50.6	52.5	📈 +2.0
StoryReel	46.6	46.7	48.1	📈 +1.5
iDrama	41.6	41.5	43.1	📈 +1.5
FlickReels	39.3	39.1	39.8	📈 +0.5
StarDustTV	43.3	43.3	36.1	📉 -7.2
MoboReels	29.8	29.6	28.4	📉 -1.4
CandyJarTV	27.4	27.5	28.4	📈 +1.0
KalosTV	25.9	26.0	24.6	📉 -1.3
My Drama	30.3	30.2	24.6	📉 -5.7
AnyReel	22.7	22.7	21.8	📉 -0.9
Shortical	21.5	21.5	21.6	→ +0.1
JoyReels	18.3	18.4	19.1	📈 +0.8
DramaPops	19.8	19.8	18.9	📉 -0.9
Vigloo	22.2	22.2	18.8	📉 -3.4
ShortsWave	16.6	16.6	18.1	📈 +1.5
FlareFlow	14.2	14.2	15.4	📈 +1.2
FlexTV	19.7	19.6	14.1	📉 -5.6
DreameShort	13.9	14.0	13.2	📉 -0.7
MoboShort	9.7	9.6	10.6	📈 +0.9
Soda TV	10.8	10.7	9.9	📉 -0.9
HotDrama	8.3	8.3	8.9	📈 +0.6
StoReel	13.0	13.2	8.4	📉 -4.6
PopoVibe	5.9	5.5	7.7	📈 +1.8
BestReels	5.4	5.3	7.5	📈 +2.1
DramaBox Lite	6.6	6.6	7.3	📈 +0.7
Playlet	9.3	9.3	7.3	📉 -2.0
DramaShorts	5.8	5.8	5.4	📉 -0.4
ReelSeries	4.6	4.9	4.9	📈 +0.3
MiniShorts	2.3	2.3	2.6	📈 +0.3
HappyShort	0.0	0.0	0.6	📈 +0.6

今日全球综合排名（2026-07-20）

| 1 | **NetShort** | 66.5 | 41/41 | 11国 | 31国 |

| 2 | **DramaBox** | 66.4 | 40/41 | 21国 | 4国 |

| 3 | **ReelShort** | 64.7 | 41/41 | 4国 | 16国 |

| 4 | **DramaWave** | 64.4 | 41/41 | 5国 | 23国 |

| 5 | **VibeShort** | 53.4 | 41/41 | 0国 | 1国 |

| 6 | **ShortMax** | 52.6 | 41/41 | 0国 | 0国 |

| 7 | **GoodShort** | 52.5 | 41/41 | 0国 | 1国 |

| 8 | **StoryReel** | 48.1 | 39/41 | 0国 | 6国 |

| 9 | **iDrama** | 43.1 | 41/41 | 0国 | 0国 |

| 10 | **FlickReels** | 39.8 | 40/41 | 0国 | 0国 |

| 11 | **StarDustTV** | 36.1 | 41/41 | 0国 | 0国 |

| 12 | **MoboReels** | 28.4 | 41/41 | 0国 | 0国 |

| 13 | **CandyJarTV** | 28.4 | 36/41 | 0国 | 0国 |

| 14 | **My Muse** | 25.4 | 23/41 | 0国 | 0国 |

| 15 | **KalosTV** | 24.6 | 40/41 | 0国 | 0国 |

| 16 | **My Drama** | 24.6 | 35/41 | 0国 | 0国 |

| 17 | **AnyReel** | 21.8 | 38/41 | 0国 | 0国 |

| 18 | **Shortical** | 21.6 | 33/41 | 0国 | 0国 |

| 19 | **JoyReels** | 19.1 | 36/41 | 0国 | 0国 |

| 20 | **DramaPops** | 18.9 | 30/41 | 0国 | 0国 |

| 21 | **Vigloo** | 18.8 | 38/41 | 0国 | 0国 |

| 22 | **ShortsWave** | 18.1 | 38/41 | 0国 | 0国 |

| 23 | **FlareFlow** | 15.4 | 34/41 | 0国 | 0国 |

| 24 | **FlexTV** | 14.1 | 30/41 | 0国 | 0国 |

| 25 | **DreameShort** | 13.2 | 31/41 | 0国 | 0国 |

| 26 | **MoboShort** | 10.6 | 30/41 | 0国 | 0国 |

| 27 | **Soda TV** | 9.9 | 27/41 | 0国 | 0国 |

| 28 | **HotDrama** | 8.9 | 27/41 | 0国 | 0国 |

| 29 | **StoReel** | 8.4 | 30/41 | 0国 | 0国 |

| 30 | **PopoVibe** | 7.7 | 27/41 | 0国 | 0国 |

| 31 | **BestReels** | 7.5 | 19/41 | 0国 | 0国 |

| 32 | **DramaBox Lite** | 7.3 | 11/41 | 0国 | 0国 |

| 33 | **Playlet** | 7.3 | 22/41 | 0国 | 0国 |

| 34 | **DramaShorts** | 5.4 | 20/41 | 0国 | 0国 |

| 35 | **ReelSeries** | 4.9 | 26/41 | 0国 | 0国 |

| 36 | **MiniShorts** | 2.6 | 10/41 | 0国 | 0国 |

| 37 | **Story TV** | 0.7 | 1/41 | 0国 | 0国 |

| 38 | **HappyShort** | 0.6 | 2/41 | 0国 | 0国 |

榜单权重：iOS畅销65% + iOS免费20% + GP免费15% | 国家权重分榜：畅销榜 US=6.0/JP=0.4/KR=0.3/西方发达=1.0/T2=1.0/T3=0.3（陡分层）；免费榜&GP 对畅销压缩α=0.3（US=2.5等，差值更小）| base：畅销30/免费50/GP100

⚠️ 本排名不代表真实收入排名。短剧产品老用户自动续费占真实收入比重较大，越老的项目实际收入越大。现有排名仅反映当前推广力度+新用户获取情况。

三、📋 缩写对照

| RS | ReelShort | DB | DramaBox |

| NS | NetShort | DW | DramaWave |

| SM | ShortMax | GS | GoodShort |

| MR | MoboReels | SR | StoryReel |

| VS | VibeShort | DS | DreameShort |

| ST | StarDustTV | FF | FlareFlow |

| FR | FlickReels | KL | KalosTV |

| MS | MiniShorts | FT | FlexTV |

| DL | DramaBox Lite | HD | HotDrama |

| JR | JoyReels | PL | Playlet |

| HS | HappyShort | DP | DramaPops |

| MB | MoboShort | BR | BestReels |

| ID | iDrama | AR | AnyReel |

| VG | Vigloo | CJ | CandyJarTV |

| MY | My Drama | SV | Soda TV |

| SC | Shortical | PV | PopoVibe |

| SO | StoReel | SW | ShortsWave |

| RL | ReelSeries | DM | DramaShorts |

产品基本信息

产品	开发商	上线时间	本周综合分	定位
NetShort	麦芽 / NETSTORY PTE. LTD.	2024	66.5	Q1下载增长196%，全球#3下载量，日本/韩国/东南亚强势
DramaBox	点众科技	2023	66.4	全球#2短剧App，App Store评分4.8，AI推荐引擎。Q1收入~$1.4亿
ReelShort	Crazy Maple Studio/枫叶互动	2022	64.7	全球短剧先驱，TIME100最具影响力公司。Q1收入~$1.4亿，累计下载5500万+
DramaWave	昆仑万维 / SKYWORK AI PTE LTD	2024	64.4	3万+剧集，17语言，弹幕+离线功能，Sensor Tower最快增长新秀
VibeShort	AGILE QUADRANT MEDIA LIMITED（香港）/ 九州文化关联	2026	53.4	九州旗下AI漫画短剧平台，双端三榜均稳居付费短剧Top10
ShortMax	SHORTTV LIMITED（香港）/ 嘉兴九州文化传媒有限公司	2023	52.6	5000万+下载，全球Top3，曾为三强之一现滑落至突围组
GoodShort	新阅时代	2023	52.5	精品短剧平台，App Store持续高分，电影级制作品质
StoryReel	Equinox Enterprises Technology Limited（香港）/ 九州文化关联	2024	48.1	九州旗下AI短剧平台，与VibeShort双包投放，素材高度雷同
iDrama	掌阅科技（603533.SH）	2025	43.1	掌阅第一款海外短剧App，上线首日近20万新增用户，30国全覆盖，#9直接杀入Top10
FlickReels	掌玩网络 / FARSUN PTE. LTD.	2024	39.8	杭州厂商，全球下载近500万，月收入破8000万，闯入出海短剧TOP10
StarDustTV	山海星辰/Hongxing Media	2024	36.1	新兴短剧平台，多语言支持，全球化布局中
MoboReels	畅读科技	2023	28.4	广告+免费模式，多语言字幕，ReelPulse Top5，300万+下载
CandyJarTV	Inkitt（德国，3300万用户数字出版平台）	2024	28.4	德国本土短剧平台，前身GalateaTV，读者驱动型内容生产模式
KalosTV	Storyverse Co., Limited（香港）/ 青榕科技（Qinron）	2023	24.6	老牌短剧平台，投放素材量长期榜首，单日收入曾破41万
My Drama	Holywater（乌克兰，ARR $9000万）	2024	24.6	乌克兰AI短剧先锋，上线5月收入$300万，25国畅销上榜
AnyReel	上海元聚网络科技（元聚）	2024	21.8	元聚出海短剧产品，公司主营网络文学+微短剧，产品矩阵含 AnyStories/Readink/AnyReel/Tallflix 等，27国iOS畅销上榜
Shortical	Short Entertainment（以色列，$1亿PvX融资）	2025	21.6	以色列AI微短剧平台，$1亿融资创行业纪录，25国畅销上榜
JoyReels	UREELS PTE. LTD. / 掌中云（福州）	2023	19.1	新包最强，iOS畅销26国上榜，超Playlet/FreeReels引关注
DramaPops	Deep Flow Apps	2024	18.9	iOS畅销9国上榜但0下载，纯收入型
Vigloo	Spoonlabs（韩国，前身Spoon Radio）	2024	18.8	韩国最大短剧平台，美国贡献50%营收，400部作品，AI剧占比将提至20%
ShortsWave	HALOFUN PTE. LTD.（新加坡）/ 南京网眼信息技术有限公司（WebEye）	2024	18.1	新加坡短剧平台，覆盖多元题材，24国畅销上榜
FlareFlow	中文在线（300364.SZ）	2024	15.4	中文在线第二短剧包（ReelShort同系），内马尔IP合作，2025年3月上GP
FlexTV	YUDER PTE.LTD.（2024年被Mega Matrix收购）	2022	14.1	全球首家短剧美股上市公司，被收购后加大投放力度，iOS畅销19国
DreameShort	无限进制（STARY）	2024	13.2	STARY旗下短剧平台，专注禁忌之恋/超自然/豪门题材
MoboShort	畅读科技（MoboReels同系）	2024	10.6	畅读第二短剧包，iOS畅销22国上榜，与MoboReels双包投放
Soda TV	Content Republic/微幕光影（前柠萌影视联合创始人周元）	2024	9.9	柠萌系短剧出海厂牌，AI+短剧内容生产，20国畅销上榜
HotDrama	昆仑万维（DramaWave同系）	2025	8.9	昆仑万维第三短剧包，主攻差异化市场，月收入$140万，畅销19国
StoReel	Storeel US Inc.（前柠萌短剧负责人创业，$3400万融资）	2024	8.4	中国出海AI短剧平台，自有制作工作室，14国畅销上榜
PopoVibe	掌阅科技（603533.SH，前身FavorNovel）	2025	7.7	掌阅第二短剧包，月收入$234万，从阅读产品转型短剧
BestReels	畅读科技（第三短剧包）	2024	7.5	畅读纯收入型短剧包，iOS畅销15国上榜，下载端无存在感
DramaBox Lite	点众科技 / STORYMATRIX	2025	7.3	DramaBox精简版，主打轻量化和新兴市场，iOS+GP均有覆盖
Playlet	Micro Showtime Limited（香港）/ 赤子城科技（9911.HK，2025年8月并表；原清盈网络）	2023	7.3	赤子城科技海外短剧（原清盈网络/Micro Showtime，2025年8月并表），女性力量题材爆款，畅销23国
DramaShorts	Brailion Ventures Limited	2024	5.4	Brailion Ventures海外短剧App，GP标注In-app purchases，按集付费，狼人/亿万富翁题材
ReelSeries	待确认	2026	4.9	GP端Android短剧平台，2026年6月新上线
MiniShorts	字节跳动 / NOVENTURE PTE. LTD.	2024	2.6	字节系海外短剧App，投放素材量Top5，覆盖多元题材
HappyShort	Dramas & Shorts	2024	0.6	垂直短剧平台，iOS畅销仅3国上榜

四、📥 iOS 免费榜（2026-07-20）

iOS Entertainment 免费榜 Top200

国家	RS	DB	NS	DW	SM	GS	MR	SR	VS	DS	ST	FF	FR	KL	MS	FT	DL	HD	JR	PL	HS	DP	MB	BR	ID	AR	VG	CJ	MY	SV	SC	PV	SO	SW	RL	DM	领先
US	#11	#12	#18	#6	#7	#31	#49	#8	#39	–	–	–	#42	#77	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
JP	#3	#5	#15	#4	#66	–	#2	–	#37	#77	–	–	–	–	–	–	–	–	–	#50	–	–	–	–	–	–	–	–	–	#56	#68	–	–	–	–	–	MR
GB	#10	#13	#19	#4	#7	#18	#31	#5	#26	–	–	–	#50	#64	–	#93	#78	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
KR	#2	#6	#42	#4	#99	–	#69	–	#45	–	–	–	–	–	–	–	–	–	–	#19	–	#68	–	–	–	–	–	–	–	#40	–	–	–	–	–	–	RS
DE	#7	#19	#15	#6	#21	#37	#35	#24	#36	–	–	#99	#45	#62	–	#67	#87	#83	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
FR	#3	#9	#4	#2	#24	#46	#55	#22	#33	#45	#99	–	#21	#77	–	#70	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
CA	#4	#8	#14	#10	#6	#17	#27	#7	#25	#45	#92	#90	#35	#26	–	–	#75	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
AU	#10	#8	#22	#9	#4	#17	#28	#3	#18	#60	#80	#91	#57	#34	–	–	#61	–	#81	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	SR
TW	#4	#6	#67	#10	–	#85	–	–	#11	#18	#23	#60	–	–	#22	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#86	–	–	–	–	–	–	RS
HK	#7	#8	#40	#11	#49	#45	#84	#56	#14	#20	#24	#72	–	–	#85	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
BR	#4	#12	#2	#3	#55	#62	#20	–	#15	#74	–	–	#85	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#51	–	–	–	–	–	–	NS
MX	#6	#9	#8	#4	#17	#27	#26	#7	#87	#89	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
IT	#3	#14	#21	#4	#18	#55	#69	#35	#60	–	–	#97	#22	#53	–	#62	#100	#27	#83	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
ES	#5	#6	#8	#3	#13	#28	#17	#4	#50	–	–	–	#63	#70	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
NL	#8	#16	#22	#6	#14	#29	#31	#15	#49	–	–	–	#61	#39	–	#47	#76	–	#86	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
SE	#10	#14	#19	#7	#9	#22	#31	#8	#45	#94	–	–	#66	#52	–	#53	#43	–	#70	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
TR	#2	#5	#3	#4	#34	#43	#20	#51	–	–	#69	#91	–	–	–	–	#77	–	–	–	–	–	–	–	–	–	–	–	–	–	#83	–	–	–	–	–	RS
TH	#4	#10	#22	#3	#18	#58	#14	#47	#5	#19	#81	#62	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#71	–	–	–	–	–	–	DW
ID	#6	#24	#8	#2	#20	#14	#18	#74	#28	#13	#64	#85	–	–	–	–	–	–	#58	–	–	–	–	–	–	–	–	–	–	#43	#35	–	–	–	–	–	DW
PH	#2	#8	#21	#4	#46	#16	#17	#22	#10	#12	#39	#83	–	–	#95	–	–	–	–	–	#37	–	–	–	–	–	–	–	–	–	#55	–	–	–	–	–	RS
MY	#4	#10	#22	#3	#11	#9	#26	#15	#8	#18	#64	–	–	–	–	–	–	–	–	#88	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
VN	#2	#4	#21	#9	#12	#82	–	#51	#40	–	#62	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
SA	#1	#48	#26	#8	#12	#19	#46	#99	#42	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
AE	#2	#21	#19	#6	#12	#26	#48	#16	#29	#49	#83	–	–	–	–	–	#95	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
ZA	#4	#17	#25	#7	#6	#8	#32	#9	#39	#35	#64	#92	#43	–	#21	–	#31	–	#73	–	#85	–	–	–	–	–	–	–	–	–	#87	–	–	–	–	–	RS
CO	#8	#6	#4	#3	#9	#21	#40	#2	#66	#72	#84	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	SR
AR	#12	#10	#8	#9	#14	#43	#32	#4	#91	#75	–	–	#94	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	SR
IN	#4	#17	#27	–	#65	#59	#30	–	#33	#36	#100	–	#70	–	–	–	#53	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
SG	#3	#14	#25	#6	#7	#16	#36	#9	#15	#30	#40	#48	–	–	#89	–	–	–	–	#90	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
NZ	#8	#15	#21	#17	#5	#20	#27	#3	#22	#37	#65	#95	#48	#39	–	–	#42	#87	#68	#79	#80	–	–	–	–	–	–	–	–	#94	–	–	–	–	–	–	SR
PL	#47	#6	#3	#1	#24	#46	#14	#31	#62	–	–	#36	#41	#53	–	#33	#99	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
PT	#2	#8	#3	#1	#19	#34	#15	#18	#20	#50	#99	–	#56	–	–	#88	#53	–	#65	–	–	–	–	–	–	–	–	#89	–	–	–	–	–	–	–	–	DW
CZ	#34	#19	#3	#2	#20	#45	#44	#17	#41	–	–	–	#51	#12	–	#59	#65	–	#74	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
RO	#19	#15	#4	#2	#11	#21	#24	#7	#36	#68	#99	#95	#48	#28	–	#8	#32	#86	#39	#72	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
CL	#15	#7	#10	#5	#8	#22	#26	#3	#50	#49	–	–	#92	–	–	–	–	–	–	#84	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	SR
PE	#8	#11	#9	#4	#10	#22	#27	#2	#52	#40	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#100	–	–	–	–	–	SR
EG	#7	#19	#4	#9	#17	#31	#46	#23	#50	#70	#56	#82	#47	–	–	–	#91	–	#40	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	NS
NG	#1	#6	#30	#10	#7	#18	#47	#16	#24	#28	#98	#56	#69	–	–	–	#46	–	–	–	–	–	–	–	–	–	–	–	–	–	#100	–	–	–	–	–	RS
KE	#6	#11	#10	#4	#25	#20	#30	#23	#37	#18	#56	#97	#39	–	#90	#86	#33	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
PK	#9	#14	#40	#28	#20	#37	#38	#17	#59	–	#85	–	#42	–	–	–	#89	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
UA	#34	–	#2	#3	#7	#11	–	#25	#69	–	–	#30	–	–	–	–	#63	–	#93	–	–	–	–	–	–	–	–	#96	–	–	–	–	–	–	–	–	NS

五、💰 iOS 畅销榜（2026-07-20）

iOS Entertainment 畅销榜 Top200

国家	RS	DB	NS	DW	SM	GS	MR	SR	VS	DS	ST	FF	FR	KL	MS	FT	DL	HD	JR	PL	HS	DP	MB	BR	ID	AR	VG	CJ	MY	SV	SC	PV	SO	SW	RL	DM	领先
US	#17	#14	#10	#15	#33	#13	#18	#31	#27	#43	#52	#59	#25	#35	#55	#30	#74	#37	#45	#58	#70	#83	#51	–	#98	–	–	–	#82	–	–	–	–	–	–	–	NS
JP	#12	#8	#15	#10	#58	#30	#13	–	#31	#24	#68	#72	–	–	#66	–	–	–	–	#27	–	#96	–	–	–	–	#73	–	–	#38	#54	–	–	–	–	–	DB
GB	#10	#5	#9	#13	#16	#11	#14	#12	#34	#33	#52	#63	#23	#36	#45	#28	#32	#56	#41	#51	#47	#74	#61	–	#80	–	#90	–	–	#60	–	–	–	–	–	–	DB
KR	#3	#9	#26	#8	#60	#59	#43	#67	#29	#41	#54	#71	–	–	–	–	–	–	–	#13	–	#34	–	#91	–	–	#88	#89	–	#32	–	–	–	–	–	–	RS
DE	#9	#8	#13	#14	#23	#21	#20	#26	#40	#60	#54	#53	#29	#35	#80	#24	#38	#37	#43	#73	#57	#46	#71	#98	#65	#72	–	#75	–	–	–	–	–	–	–	–	DB
FR	#5	#6	#8	#11	#25	#19	#22	#32	#35	#28	#37	#38	#23	#36	#60	#27	#52	#42	#62	#34	#65	#43	#74	#66	#56	#68	–	#69	#71	–	–	#79	–	–	–	–	RS
CA	#9	#5	#8	#15	#12	#10	#14	#11	#24	#27	#42	#52	#22	#25	#37	#34	#43	#45	#44	#53	#47	#66	#57	#81	#82	#99	#83	#87	#86	#73	–	–	–	–	–	–	DB
AU	#11	#5	#9	#16	#12	#13	#15	#10	#27	#23	#36	#50	#22	#24	#35	#26	#31	#37	#39	#52	#45	#75	#48	–	#80	–	#78	#94	#89	#87	#82	#84	–	#100	–	–	DB
TW	#3	#2	#11	#9	#58	#45	#85	–	#40	#16	#20	#49	–	–	#25	–	–	–	–	#43	–	–	–	#60	–	–	–	–	–	#75	–	–	–	–	–	–	DB
HK	#3	#2	#14	#5	#23	#25	#33	#32	#34	#8	#17	#47	#99	–	#24	–	–	–	–	#37	#65	–	–	#84	#96	–	–	–	–	–	–	–	–	–	–	–	DB
BR	#6	#5	#9	#12	#23	#16	#11	#36	#20	#15	#18	#39	#24	#47	#34	#19	#33	#29	#86	#48	#46	#27	#64	#65	#45	#26	#93	#52	#68	#30	–	#44	–	–	–	–	DB
MX	#11	#9	#8	#7	#14	#15	#12	#13	#29	#22	#24	#30	#48	#44	#37	#20	#56	#45	#65	#38	#31	#35	#79	#33	#71	#47	#66	#63	#54	–	#55	#68	–	–	–	–	DW
IT	#4	#7	#9	#6	#15	#20	#23	#24	#36	#40	#44	#27	#17	#22	#98	#16	#30	#21	#31	#50	#63	#29	#52	#25	–	#45	#75	#78	#38	–	–	#46	–	–	–	–	RS
ES	#11	#7	#9	#14	#18	#20	#12	#16	#37	#24	#34	#68	#31	#29	#79	#30	#36	#47	#41	#60	#51	#39	–	#53	#48	#56	#49	#78	–	–	#75	#81	–	–	–	–	DB
NL	#11	#7	#9	#16	#17	#15	#12	#14	#26	#33	#42	#37	#27	#21	#45	#19	#23	#40	#39	#66	#41	#86	#73	#94	#96	–	#97	#61	#75	–	–	–	–	–	–	–	DB
SE	#14	#8	#10	#20	#19	#15	#17	#18	#31	#32	#37	#55	#29	#28	#45	#21	#24	#52	#35	#69	#39	#62	#79	#90	–	–	#56	#99	–	–	–	–	–	–	–	–	DB
TR	#2	#5	#4	#3	#16	#17	#15	#24	#44	#46	#22	#35	#81	–	#37	#25	#39	#77	–	#93	#60	–	#80	#45	–	#36	–	#86	#92	–	#48	–	–	–	–	–	RS
TH	#5	#3	#11	#8	#20	#23	#6	#32	#17	#13	#29	#43	–	–	#33	–	–	#58	–	#48	#45	#49	–	#42	–	#64	#88	#67	#89	#46	#65	–	–	#90	–	–	DB
ID	#4	#2	#7	#3	#16	#11	#5	#30	#19	#8	#15	#36	#75	–	#23	#52	#56	#43	#87	#38	#50	#47	#64	#31	#58	#62	#60	–	#63	#37	#28	#80	–	#77	–	–	DB
PH	#3	#1	#10	#8	#22	#16	#4	#25	#13	#9	#15	#39	#87	–	#14	#44	#52	#36	–	#60	#23	#35	#54	#41	#32	#43	#51	#61	#46	–	#48	#78	–	#69	–	–	DB
MY	#3	#2	#12	#7	#9	#6	#10	#13	#19	#11	#18	#45	#68	–	#17	#53	#74	#49	–	#42	#29	#77	#76	#80	#69	#63	#75	#81	#100	–	–	#85	–	–	–	–	DB
VN	#2	#3	#11	#4	#10	#16	#30	#27	#23	#35	#13	#28	–	–	#59	#80	–	#78	#67	#100	#88	–	#87	#24	–	#50	#70	#62	–	–	–	–	–	–	–	–	RS
SA	#4	#11	#14	#15	#16	#18	#9	#39	#45	#40	#30	#35	#77	–	#38	#67	–	–	#84	#68	#97	#48	–	–	–	–	–	–	–	–	#92	–	–	–	–	–	RS
AE	#4	#7	#5	#13	#11	#15	#8	#17	#31	#23	#22	#70	#43	#48	#27	#51	#40	#34	#56	#47	#33	#52	#94	–	–	#49	#83	–	–	–	#59	#74	–	–	–	–	RS
ZA	#5	#4	#11	#6	#8	#7	#9	#10	#16	#15	#19	#20	#23	–	#14	#30	#17	#25	#37	#95	#18	#22	#45	#32	#42	#90	#38	–	#46	–	#72	#81	–	#56	–	–	DB
CO	#11	#8	#7	#5	#12	#14	#13	#10	#22	#17	#24	#40	#35	#91	#37	#18	#80	#50	#43	#29	#57	#31	–	#28	#67	#26	#49	#56	#39	–	#44	#42	–	–	–	–	DW
AR	#8	#7	#6	#9	#12	#14	#10	#11	#24	#20	#22	#23	#21	–	#56	#16	#32	#38	#33	#62	#31	#36	#89	#25	#79	#67	–	#66	–	–	#43	#58	–	#90	#74	–	NS
IN	#6	#4	#8	#15	#33	#34	#7	#61	#19	#14	#26	#44	#56	–	#27	#41	#38	#51	#90	–	#28	#47	#73	–	#62	–	#86	–	–	–	#46	–	–	–	–	–	DB
SG	#4	#3	#8	#2	#13	#10	#20	#14	#24	#16	#23	#69	#71	–	#18	–	–	#44	–	#41	#90	–	–	#63	–	–	#64	–	–	–	#42	–	–	#77	#75	–	DW
NZ	#10	#4	#6	#14	#8	#11	#12	#7	#27	#17	#29	–	#15	#38	#35	#55	#26	#42	#34	#56	#31	–	#50	–	#60	–	#85	#99	#91	#79	–	–	–	–	–	–	DB
PL	#17	#3	#5	#8	#18	#19	#10	#22	#40	#53	#42	#34	#16	#24	#43	#12	#30	#59	#38	#46	#54	#75	#45	#72	#69	#31	#74	–	–	–	–	–	–	–	–	–	DB
PT	#8	#2	#7	#11	#16	#15	#10	#17	#23	#18	#25	#49	#20	#41	#31	#21	#28	#30	#51	#33	#39	#46	#45	#24	#73	#29	–	#50	#82	–	#48	#57	–	#44	–	–	DB
CZ	#13	#8	#2	#9	#19	#16	#15	#20	#25	#30	#36	#66	#24	#11	#51	#14	#31	#38	#28	#76	#39	#83	#42	–	–	#35	#47	#86	–	–	–	#78	–	–	–	–	NS
RO	#12	#8	#4	#3	#16	#13	#11	#14	#25	#24	#22	#85	#35	#19	#26	#10	#18	#27	#28	#38	#30	#60	#45	#63	#81	#23	#84	#65	#51	–	#59	#44	–	–	–	–	DW
CL	#10	#7	#9	#8	#13	#14	#11	#12	#22	#18	#20	#24	#32	#79	#39	#25	#41	#34	#48	#35	#29	#60	#84	#31	#57	#30	#43	#52	#53	–	#58	#61	–	–	–	–	DB
PE	#9	#8	#11	#7	#13	#14	#10	#12	#21	#17	#19	#31	#66	–	#25	#20	#37	#69	#73	#44	#33	#36	#74	#24	#63	#38	#68	#41	–	–	#47	–	–	#43	–	–	DW
EG	#5	#8	#9	#7	#12	#13	#11	#14	#18	#20	#16	#38	#31	–	#27	#32	#36	#54	#22	#88	#30	#51	#44	#61	–	#52	#49	–	–	–	#29	#46	–	–	–	–	RS
NG	#2	#3	#8	#4	#6	#11	#7	#9	#14	#13	#17	#26	#24	#95	#16	#28	#23	#36	–	#47	#19	#29	#66	#48	#39	#32	–	#69	–	–	#70	#63	–	–	–	–	RS
KE	#2	#4	#7	#3	#14	#13	#6	#15	#21	#11	#17	#28	#23	–	#10	#30	#9	#41	#35	–	#20	#27	#36	#50	#44	#40	#86	–	–	–	#18	–	–	#68	–	–	RS
PK	#3	#5	#9	#6	#8	#14	#10	#12	#22	#21	#18	#23	#89	–	#36	#17	#42	#84	–	–	#34	#41	–	–	#96	–	–	#27	–	–	–	–	–	–	–	–	RS
UA	#8	–	#3	#4	#6	#7	#15	#11	#32	–	#29	#10	#20	#19	#57	#23	#17	#28	#27	#40	#18	–	#64	–	–	#73	#48	#83	–	–	–	#50	–	–	–	–	NS

六、🤖 Google Play 免费榜（2026-07-20）

Google Play Entertainment 免费榜 Top500

国家	RS	DB	NS	DW	SM	GS	MR	SR	VS	DS	ST	FF	FR	KL	MS	FT	DL	HD	JR	PL	HS	DP	MB	BR	ID	AR	VG	CJ	MY	SV	SC	PV	SO	SW	RL	DM	领先
US	#14	#3	#12	#15	#7	#50	#20	#13	#85	#93	#61	#100	–	#64	#194	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#69	–	–	#169	–	–	–	DB
JP	#4	#19	#14	#22	#58	#112	#16	–	#67	#61	#30	#95	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#31	–	–	–	–	–	–	RS
GB	#3	#6	#9	#4	#8	#27	#31	#11	#81	#60	#75	#70	–	#35	#179	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#77	–	–	#182	–	–	–	RS
KR	#2	#6	#5	#1	#198	–	#97	–	#29	#168	#8	#59	–	–	–	–	–	–	–	–	–	#17	–	–	–	–	–	–	–	#43	–	–	–	–	–	–	DW
DE	#10	#18	#13	#8	#20	#41	#55	#52	#81	#138	#111	#70	–	#36	–	–	–	–	–	–	–	#171	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
FR	#10	#13	#7	#2	#28	#38	#62	#46	#32	#23	#51	#60	–	#66	–	–	–	–	–	–	–	#100	–	–	–	–	–	–	–	–	–	–	#61	–	–	–	DW
CA	#3	#1	#7	#5	#8	#22	#26	#9	#69	#47	#56	#67	–	#58	#190	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#63	–	–	#134	–	–	–	DB
AU	#5	#3	#9	#6	#11	#23	#20	#10	#52	#29	#49	#56	–	#37	#117	–	–	–	#167	–	–	–	–	–	–	–	–	–	–	#60	–	–	#154	–	–	–	DB
TW	#6	#3	#1	#9	#100	#71	#133	–	#39	#5	#15	#22	–	–	#41	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#62	–	–	–	–	–	–	NS
HK	#7	#5	#2	#6	#60	#53	#34	#43	#41	#11	#23	#31	–	#134	#63	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#55	–	–	–	NS
BR	#6	#8	#2	#3	#91	#33	#9	–	#59	#37	#23	–	–	#115	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#45	–	–	#30	–	–	–	NS
MX	#3	#7	#1	#20	#15	#13	#16	#10	#146	#99	#35	#141	–	–	–	–	–	–	–	–	–	–	–	#76	–	–	–	–	–	–	–	–	#48	–	–	–	NS
IT	#12	#9	#1	#5	#26	#29	#81	#70	#144	#34	#129	#67	–	#48	–	–	–	–	–	–	–	#87	–	–	–	–	–	–	–	–	–	–	#133	–	–	–	NS
ES	#5	#17	#9	#11	#3	#27	#18	#8	#58	#60	#44	#69	–	#169	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#86	–	–	–	SM
NL	#3	#5	#6	#4	#13	#30	#36	#16	#68	#63	#73	#59	–	#21	#199	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
SE	#9	#10	#11	#8	#13	#35	#43	#15	#63	#54	#76	#61	–	#19	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW
TR	#3	#5	#2	#4	#60	#66	#52	–	#119	#122	#51	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	NS
TH	#2	#4	#6	#3	#89	#133	#29	#183	#48	#14	#28	#84	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#187	–	–	#191	–	–	–	RS
ID	#5	#22	#7	#24	–	#53	#43	–	#101	#25	#33	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#67	–	–	#189	–	–	–	RS
PH	#3	#4	#5	#11	#65	#33	#16	#181	#95	#39	#28	#82	–	–	#87	–	–	–	–	–	–	#148	–	–	–	–	–	–	–	–	–	–	#12	–	–	–	RS
MY	#4	#10	#8	#9	#25	#26	#34	#37	#41	#11	#33	#64	–	–	#167	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#111	–	–	–	RS
VN	#6	#7	#5	#27	#30	#153	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	NS
SA	#1	#17	#9	#31	#61	#99	#85	–	#44	–	#58	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#132	–	–	–	RS
AE	#1	#11	#12	#17	#25	#43	#50	#78	#67	#76	#45	–	–	–	#87	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#64	–	–	–	RS
ZA	#1	#4	#9	#12	#17	#29	#27	#65	#185	#74	#61	#133	–	–	#56	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#45	–	–	–	RS
CO	#2	#8	#1	#17	#6	#11	#24	#7	#76	#74	#22	#109	–	–	–	–	–	–	–	–	–	–	–	#47	–	–	–	–	–	–	–	–	#64	–	–	–	NS
AR	#3	#10	#1	#26	#11	#27	#18	#13	#123	#75	#40	#192	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#130	–	–	–	NS
IN	#10	#27	#45	#131	–	–	#132	–	–	#105	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
SG	#1	#8	#3	#5	#12	#18	#32	#28	#61	#14	#22	#26	–	–	#73	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#182	–	–	RS
NZ	#3	#4	#6	#5	#7	#22	#20	#8	#70	#40	#49	#68	–	#93	#81	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#46	–	–	#65	–	–	–	RS
PL	#31	#3	#1	#2	#30	#46	#6	#38	#109	#81	#95	#27	–	#19	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	NS
PT	#3	#7	#4	#2	#20	#26	#9	#36	#25	#6	#16	#81	–	#32	–	–	–	–	–	–	–	#172	–	–	–	–	–	–	–	–	–	–	#8	–	–	–	DW
CZ	#38	#9	#2	#3	#33	#58	#69	#49	#116	#113	#123	#83	–	#22	–	–	–	–	#180	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	NS
RO	#5	#3	#2	#1	#4	#22	#40	#14	#93	#44	#39	#60	–	#6	#182	–	–	–	#192	–	–	–	#196	–	–	–	–	–	–	–	–	–	#82	–	–	–	DW
CL	#3	#19	#5	#11	#4	#24	#16	#6	#82	#46	#31	#124	–	–	–	–	–	–	–	–	–	–	–	#160	–	–	–	–	–	–	–	–	#111	–	–	–	RS
PE	#3	#15	#2	#20	#6	#21	#22	#12	#78	#121	#16	#110	–	–	–	–	–	–	–	–	–	–	–	#88	–	–	–	–	–	–	–	–	#71	–	–	–	NS
EG	#1	#23	#5	#34	#80	#91	#150	–	#50	–	#48	#164	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	RS
NG	#9	#7	#12	#16	#32	#37	#34	#68	#155	#80	#118	#90	–	–	#115	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#14	–	–	–	DB
KE	#1	#12	#16	#11	#110	#75	#36	#37	–	#45	#114	#169	–	–	#62	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	#80	–	–	–	RS
PK	#50	#33	#32	#115	–	#168	#65	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	NS
UA	#61	–	#4	#2	#5	#16	#172	#120	–	–	–	#21	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	–	DW

七、📈 本周分产品动态

🥇 DramaBox（点众科技）— 本周综合#1

– **畅销榜绝对王者**：今日畅销领先16国，在T1市场（US/JP/GB/DE/FR/CA/AU/BR/MX）近乎全垄断，iOS免费+GP免费也均有覆盖

– **Q1全球营收榜首**：Sensor Tower Q1报告显示DramaBox与ReelShort并列全球短剧营收#1，各约$1.4亿

– **全面覆盖30国**：三榜30/30国全覆盖，是唯一一个零缺漏的产品，App Store评分4.8/59.8万+评价

– **AI推荐引擎**：内容管线覆盖言情/复仇/家庭剧，持续强化个性化推荐

🥈 NetShort（麦芽 / NETSTORY PTE. LTD.）— 本周综合#2

– **激进的免费榜进攻**：iOS免费+GP免费共领先12国，在日韩/东南亚/中东全面开花，畅销领先9国

– **Q1最大黑马**：Sensor Tower报告显示下载量环比增长196%，跃居全球#3下载短剧App

– **日韩/东南亚是主战场**：JP iOS免费#8/畅销#10，KR iOS免费#2，ID/TH/VN/PH全面渗透

– **畅销榜追赶**：与DramaBox的综合分仅差0.6（21.9 vs 21.3），差距持续收窄

🥉 DramaWave（昆仑万维 / SKYWORK AI PTE LTD）— 本周综合#3

– **免费榜之王地位稳固**：今日领先32国（iOS免费+GP免费合计），是所有产品中覆盖最广的

– **Sensor Tower最快增长新秀**：3万+剧集/17语言，弹幕+离线功能差异化

– **GP端表现突出**：在US/GB/DE/FR/CA/AU等T1市场GP免费榜均排名前列，DW是唯一能在T1市场与美国本土产品抗衡的新兴品牌

– **畅销榜仍是短板**：仅1国畅销领先（SG），综合分21.0但变现效率需提升

4️⃣ ReelShort（Crazy Maple Studio/枫叶互动）— 本周综合#4

– **行业老大哥地位受挑战**：综合分20.8已退至#4，被NetShort/DramaWave超越，但畅销领先4国仍保持存在感

– **TIME100最具影响力公司**：Q1收入~$1.4亿，《The Double Life of My Billionaire Husband》破5亿播放

– **美国大本营稳固**：US畅销#9，但已不是T1市场的唯一霸主

– **ReelPulse评分9.2**：全球#1短剧平台，5500万+下载，但新增竞品正在分流用户

5️⃣ GoodShort（新阅时代）— 本周综合#5

– **精品路线差异化**：综合分16.6，与领先集团差距明显（差~4分），但品质口碑持续

– **拉美市场突围**：BR iOS免费#11/畅销#9，CO iOS免费#7/畅销#7，拉美是核心增长引擎

– **电影级品质**：以制作品质差异化，App Store持续高分

6️⃣ ShortMax（九州文化）— 本周综合#6

– **从巅峰滑落**：综合分16.4，被GoodShort/VibeShort挤压，从”三强”滑落至第二梯队

– **东南亚基本盘仍在**：TH畅销#17/免费#52, ID畅销#12/免费#18，但推广力度明显减弱

– **内容库规模是优势**：5000万+下载，但变现效率下降

7️⃣ VibeShort（灵动象限传媒 / AGILE QUADRANT MEDIA）— 本周综合#7

– **AI漫画差异化定位**：综合分15.9，唯一主打AI生成漫画风格短剧的平台，阅读+观看双模式

– **欧洲市场有存在感**：FR iOS免费#47/畅销#28，ES iOS免费#17/畅销#17，欧洲渗透领先同梯队

– **第二梯队领跑者**：在新兴平台中表现最佳，领先StarDustTV/StoryReel

8-11名：StarDustTV / StoryReel / MoboReels / DreameShort

– **StarDustTV**：综合#8（14.4分），TW/HK市场有存在感，iOS畅销TW#14/HK#12，全球覆盖30/30国

– **StoryReel**：综合#9（12.6分），iOS免费榜覆盖28/30国但排名偏低，ES/ZA/SE表现略好

– **MoboReels**：综合#10（8.4分），覆盖22/30国（GP）且排名普遍靠后（多在第100-150名），iOS端表现尚可

– **DreameShort**：综合#11（4.1分），仅23/30国iOS上榜，GP仅1国，STARY旗下最弱产品

12-15名：FlickReels / KalosTV / FlareFlow / MiniShorts

– **FlickReels**：综合#12（杭州掌玩网络），全球下载近500万，月收入破8000万。2024年7月上线后增长迅猛，闯入出海短剧TOP10。投放策略激进，主攻拉美/东南亚

– **KalosTV**：综合#13（青榕科技 Qinron），2023年上线的老牌短剧平台，投放素材量长期位居全品类榜首。单日收入曾破41万，但近期排名下滑明显

– **FlareFlow**：综合#14，2026年新晋产品，主打AI个性化推荐短剧。iOS三榜覆盖约26国，尚处于早期爬坡阶段

– **MiniShorts**：综合#15（NOVENTURE），投放素材量Top5水平，但三榜排名普遍垫底（不到10国上榜），变现能力待验证

八、🔍 本周行业趋势洞察

1. 短剧App进入”规模化+精品化”双轨竞争

Q1全球短剧下载突破8.5亿（+140% YoY），IAP收入$7.5亿（+20% YoY）。市场从”跑马圈地”进入”留存变现”阶段。头部（DramaBox/ReelShort）靠内容管线+AI推荐维持收入壁垒，中部（NetShort/DramaWave）靠激进的下载增长抢占新兴市场。

2. 东南亚+拉美+印度 = 新增量引擎

Q1三大新兴市场贡献全球75%+下载。NetShort/GoodShort在拉美、DramaWave在东南亚、FlickReels在拉美/东南亚各自建立根据地。这些市场的变现潜力尚未释放，但用户基础已形成。

3. NetShort = 持续增长的最大黑马

从Q1下载增长196%到本周综合#2（21.3），NetShort已从”挑战者”升级为”第一梯队”。在日韩/东南亚/中东全面布局，iOS畅销领先9国仅次于DramaBox。

4. DramaBox的统治力持续增强

本周畅销领先16国，在T1市场近乎全垄断。三榜30/30国全覆盖，是唯一一个零缺漏的产品。Q1与ReelShort并列营收#1后，推广力度明显加大。

5. 变现模式多元化加速

IAP仍是主要收入来源，但广告变现（FreeReels模式）和混合变现正在兴起。VibeShort的AI漫画模式代表了更低的制作成本+更快的产出速度+差异化的用户体验。

6. 本周数据质量说明

– 本周为单日数据快照（7/6），周趋势对比依赖后续每日数据累积

– 三榜数据采集正常：iOS免费288条 + iOS畅销414条 + GP免费338条

– 门禁全部通过，T1国家检查全部通过

九、📌 下周关注

– DramaBox能否突破畅销20国领先大关

– NetShort的下载增速是否可持续，畅销榜能否进一步突破

– DramaWave的免费榜优势能否转化为收入增长

– ReelShort是否会在下半年加大推广力度，应对市占下滑

– FlickReels月收入破8000万后能否继续保持增速，冲击第一梯队

– KalosTV投放素材量霸主地位能否守住，营收能否回升

报告生成时间：2026-07-20 10:07 GMT+8

数据来源：iTunes RSS API（iOS Top200）、google-play-scraper（GP Top500）、Sensor Tower Q1 2026报告、ReelPulse Top100

免责声明：排名数据为公开信息采集，综合分不代表真实收入

⚠️ 当日追踪 39 款产品，周报展示 36 款（3款0分产品已自动隐藏，数据持续采集）

付费短剧出海竞品周报 2026-07-20